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Marketing Metrics: The Manager's Guide to Measuring Marketing Performance
  • PDF
  • English
  • Year: 2015
  • Author: Farris, Paul W(Contributor);Bendle, Neil;Pfeifer, Phillip E;Reibstein, David J
Getting multi-channel distribution right
  • PDF
  • English
  • Year: 2020
  • Author: Ailawadi, Kusum L.; Farris, Paul W
Key Marketing Metrics
  • PDF
  • English
  • Author: Paul Farris
Notes to Literature
  • PDF
  • English
  • Year: 2019
  • Author: Adorno, Theodor W;Tiedemann, Rolf(Contributor);Nicholsen, Shierry Weber(Contributor);Kottman, Paul A(Contributor)
Marketing Analytics: Essential Tools for Data-Driven Decisions
  • PDF
  • English
  • Year: 2021
  • Author: Paul W. Farris, Rajkumar Venkatesan, and Ronald T. Wilcox
Georgia Land Surveying History and Law
  • PDF
  • English
  • Year: 1991
  • Author: Farris W. Cadle
Marketing Metrics: The Manager’s Guide to Measuring Marketing Performance
  • PDF
  • English
  • Year: 2015
  • Author: Paul W. Farris; Neil Bendle; Phillip E Pfeifer; David J Reibstein
The retailing book: principles and applications
  • PDF
  • English
  • Year: 2003;2009
  • Author: Freathy, Paul(Contributor)
Marketing metrics: the manager's guide to measuring marketing performance
  • PDF
  • English
  • Year: 2016
  • Author: Bendle, Neil T.;Farris, Paul W.;Pfeifer, Phillip Edward;Reibstein, David J
Marketing metrics: 50+ metrics every executive should master
  • EPUB
  • English
  • Year: 2009;2006
  • Author: Paul W. Farris;Neil T. Bendle;Phillip E. Pfeifer;David J. Reibstein
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