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The Routledge Companion to Strategic Marketing
  • PDF
  • English
  • Year: 2020
  • Author: Bodo B. Schlegelmilch, Russell S. Winer
Global Marketing Strategy: An Executive Digest
  • PDF
  • English
  • Year: 2016
  • Author: Bodo B. Schlegelmilch (auth.)
The New Role of Regional Management
  • EPUB
  • English
  • Year: 2010
  • Author: Bjorn Ambos, Bodo B Schlegelmilch
The New Role of Regional Management
  • PDF
  • English
  • Year: 2010
  • Author: Björn Ambos, Bodo B. Schlegelmilch (auth.)
Administracion del producto.
  • PDF
  • Spanish
  • Year: 2007
  • Author: Russell S. Winer; Donald R. Lehmann
Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress
  • PDF
  • English
  • Year: 2016
  • Author: Luca Petruzzellis, Russell S. Winer (eds.)
Globales Marketing-Management: Eine europäische Perspektive
  • PDF
  • German
  • Year: 2002
  • Author: Warren J. Keegan; Bodo Schlegelmilch; Barbara Stöttinger
Statistical Principles in Experimental Design
  • PDF
  • English
  • Year: 1962
  • Author: B. J. Winer
Diversity in European Marketing: Text and Cases
  • PDF
  • English
  • Year: 2012
  • Author: Josep Franch, Verena Gruber, Matthew Hawkins (auth.), Thomas Rudolph, Bodo B. Schlegelmilch, András Bauer, Josep Franch, Jan Niklas Meise (eds.)
Analysis for Marketing Planning
  • PDF
  • English
  • Year: 2007
  • Author: Donald Lehmann, Russell Winer
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