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Marketing metrics: 50+ metrics every executive should master
- EPUB
- English
- Year: 2009;2006
- Author: Paul W. Farris;Neil T. Bendle;Phillip E. Pfeifer;David J. Reibstein
Strategic risk taking: a framework for risk management
- English
- Year: 2007;2008
- Author: Damodaran, Aswath
Marketing in the public sector: a roadmap for improved performance
- English
- Year: 2006;2008
- Author: Kotler, Philip;Lee, Nancy R
The new world of wireless: how to compete in the 4G revolution
- English
- Year: 2009;2010
- Author: Snyder, Scott Andrew
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance
- English
- Year: 2010
- Author: Farris, Paul W;Bendle, Neil T;Pfeifer, Phillip E;Reibstein, David J
Social Networking for Business: Choosing the Right Tools and Resources to Fit Your Needs
- English
- Year: 2010
- Author: Shah, Rawn
Social Networking for Business: Choosing the Right Tools and Resources to Fit Your Needs
- English
- Year: 2010
- Author: Shah, Rawn
Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability
- English
- Year: 2010
- Author: Raju, Jagmohan;Zhang, Z John
Score!: a better way to do busine$$ ; moving from conflict to collaboration
- English
- Year: 2005
- Author: Stallkamp, Thomas T
Firms of endearment how world-class companies profit from passion and purpose
- English
- Year: 2007
- Author: Sisodia, Raj;Wolfe, David B;Sheth, Jagdish N