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Social Media in the Marketing Context. A State of the Art Analysis and Future Directions
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  • Year: 2016
  • Author: Cherniece J. Plume, Yogesh K. Dwivedi and Emma L. Slade (Auth.)
Electronic Word of Mouth (eWOM) in the Marketing Context: A State of the Art Analysis and Future Directions
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  • Year: 2017
  • Author: Elvira Ismagilova, Yogesh K. Dwivedi, Emma Slade, Michael D. Williams (auth.)
Digital And Social Media Marketing: Emerging Applications And Theoretical Development
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  • English
  • Year: 2020
  • Author: Nripendra P. Rana, Emma L. Slade, Ganesh Prasad Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi
Information Systems Theory: Explaining and Predicting Our Digital Society, Vol. 1
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  • Year: 2012
  • Author: Nils Urbach, Benjamin Müller (auth.), Yogesh K. Dwivedi, Michael R. Wade, Scott L. Schneberger (eds.)
Information Systems Theory: Explaining and Predicting Our Digital Society, Vol. 1
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  • English
  • Year: 2012
  • Author: Nils Urbach, Benjamin Müller (auth.), Yogesh K. Dwivedi, Michael R. Wade, Scott L. Schneberger (eds.)
Handbook of Research on Contemporary Theoretical Models in Information Systems (Handbook of Research On...)
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  • Year: 2009
  • Author: Yogesh K. Dwivedi, Yogesh K. Dwivedi, Banita Lal, M. D. Williams, Scott L. Schneberger, Michael R. Wade
Mobile Marketing Channel: Online Consumer Behavior
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  • Year: 2016
  • Author: Mahmud Akhter Shareef, Yogesh K. Dwivedi, Vinod Kumar (auth.)
Information Systems Theory: Explaining and Predicting Our Digital Society, Vol. 2
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  • English
  • Year: 2012
  • Author: M. Gordon Hunter, Peter Caputi, Felix B. Tan (auth.), Yogesh K. Dwivedi, Michael R. Wade, Scott L. Schneberger (eds.)
Information Systems Theory: Explaining and Predicting Our Digital Society, Vol. 2
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  • English
  • Year: 2012
  • Author: M. Gordon Hunter, Peter Caputi, Felix B. Tan (auth.), Yogesh K. Dwivedi, Michael R. Wade, Scott L. Schneberger (eds.)
Electronic Government: 10th IFIP WG 8.5 International Conference, EGOV 2011, Delft, The Netherlands, August 28 – September 2, 2011. Proceedings
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  • Year: 2011
  • Author: Nripendra P. Rana, Michael D. Williams, Yogesh K. Dwivedi, Janet Williams (auth.), Marijn Janssen, Hans J. Scholl, Maria A. Wimmer, Yao-hua Tan (eds.)
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