Management Principles and Applications Fourth Edition

Management Principles and Applications Fourth Edition

Author
Leonard Bierman, O.C. Ferrell, and Linda Ferrell
Publisher
Academic Media Solutions
Language
English
Edition
4
Year
2018
Page
604
ISBN
1942041713,9781942041719
File Type
pdf
File Size
325.8 MiB

MANAGEMENT: PRINCIPLES AND APPLICATIONS, 4e provides engaging, comprehensive coverage of contemporary management. This student-friendly text embraces the latest perspectives on traditional concepts, current management theories, and the challenges that managers face in business today. The text focuses on helping students to understand and apply the management concepts that they need to be successful. The authors have minimized complex explanations and illustrations to maximize straightforward understanding and application.

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