Mass Communication: Living in a Media World

Mass Communication: Living in a Media World

Author
Ralph E. Hanson
Publisher
SAGE Publications, Inc
Language
English
Edition
8
Year
2021
Page
488
ISBN
1544382995,9781544382999
File Type
pdf
File Size
132.6 MiB

The best-selling Mass Communication: Living in a Media World presents a highly accessible introduction to mass communication that equips students with the critical thinking skills to become savvy media consumers. To help students better retain the material, author Ralph E. Hanson uses a storytelling approach that weaves in examples drawn from everyday life. Readers are encouraged to consider the media industry from the inside out and, in doing so, discover the many dimensions of mass communication that operate in our society. The thoroughly revised Eighth Edition highlights how social and digital media, video games, and the COVID-19 pandemic are changing the face of media.

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