行为经济学讲义: 演化论的视角

The book is the teaching material used by famous professor Wang Dingding in his class ""behavioral economics"" in Peking University in 2010. The writing theme is to provide an integration framework under evolution theory for the basic construction of the discipline ""behavioral economics"". It ""combines the different directions of three horses into one"" and enhances reaching a consensus about the basic concepts and core issues to this discipline within academic world.