Adapting Fuzzy Linguistic SERVQUAL Model: A Comparative Analysis of Bank Services in Malaysia
- Author
- Vincent Charles, Mukesh Kumar, Srinivas Suggu
- Publisher
- Pontificia Universidad Católica del Perú (PUCP) - CENTRUM
- Language
- English
- Year
- 2012
- File Type
- pdf
- File Size
- 731.2 KiB
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