Pop-Up Business For Dummies

Pop-Up Business For Dummies

Author
Dan Thompson
Publisher
Wiley
Language
English
Year
2012
ISBN
9781118443477,9781118443491,9781118443460,9781118443484
File Type
epub
File Size
2.1 MiB

Whether You’re Just Starting Out And Want To Test Theviability Of Your Business, Or You’re An Established Businesslooking To Expand Your Reach, Pop-ups Offer An Exciting Andflexible Opportunity. They’re A Great Way To Try New Businessideas, Experiment With A New Product, Location Or Market, Gainexposure, And Learn About Your Customers - All With Limited Riskand Financial Outlay. Inside Pop-up Business For Dummies, You’llfind: Planning Your Pop-up Venture - Whether It’s A Shop,studio, Gallery, Or Community Hub. Finding The Right Space For You. Negotiating With The Landlord And Sorting Out Thelegalities. Fixing Up And Fitting Out Your Space On A Budget. Pulling In The Punters - Advertising And Marketing Yourpop-up. Managing A Successful Pop-up Business Day-to-day. Closing Up Shop Efficiently. Lots Of Case Studies, Checklists, Tips And Hints Fromexperienced Pop-up People!

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