Odds On: The Making of an Evidence-Based Investor

Evidence Is the Key to Successful Investment This isn’t just another investment advice book. It’s a doorway to more transparent, consistent, and meaningful investment success. Odds On: The Making of an Evidence-Based Investor describes an ongoing revolution in the investment world: the shift from a traditional sales-driven, active-management model to a model that draws on evidence about market behavior to serve the real interests of investors rather than those of the fund manager. Author Matt Hall tells the story of his professional and personal experiences within the investment world, beginning with his first exposure to Wall Street, where he becomes disillusioned with the traditional investing model due to its inability to truly help his clients. He is then introduced to evidence-based investing and learns how to help investors reach their goals through an emerging model focused on index funds as a stable, long-term allocation. He encounters resistance at first, but after an epiphany brought on by his diagnosis with a life-threatening illness, Matt discovers the skills needed to convert more people toward his rational, yet powerful, investment method. Matt’s unique approach to investing is built on a dual foundation of knowledge and purpose: knowledge gained through evidence-based strategies involving research, data, and logic, and purpose gained by personal reflection on what money and success truly mean. In Odds On, Matt’s unique talent for storytelling makes complex financial topics easy to understand, while his investment philosophy offers readers a chance to invest their money in a new way—from making decisions based on anxiety and confusion to managing wealth with a deep understanding of facts and the confidence to invest towards personal fulfillment.