The College Textbook Publishing Industry in the U.S. 2000-2022: The Search for Competitive Marketing Strategies (Marketing and Communication in Higher Education)
- Author
- Albert N. Greco
- Publisher
- Palgrave Macmillan
- Language
- English
- Edition
- 1st ed. 2023
- Year
- 2023
- Page
- 157
- ISBN
- 9783031304156,9783031304149,3031304144
- File Type
- epub
- File Size
- 391.9 KiB
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