Pragmatics of Social Media

This Handbook Provides A Comprehensive Overview Of The Pragmatics Of Social Media, I.e. Of Digitally Mediated And Internet-based Platforms Which Are Interactively Used To Share And Edit Self- And Other-generated Textual And Audio-visual Messages. Its Five Parts Offer State-of-the-art Reviews And Critical Evaluations In The Light Of On-going Developments: Part I The Nature Of Social Media Sets Up The Conceptual Groundwork As It Explores Key Concept Such As Social Media, Participation, Privacy/publicness. Part Ii Social Media Platforms Focuses On The Pragmatics Of Single Platforms Such As Youtube, Facebook. Part Iii Social Media And Discourse Covers The Micro-and Macro-level Organization Of Social Media Discourse, While Part Iv Social Media And Identity Reveals The Multifarious Ways In Which Users Collectively (re-)construct Aspects Of Their Identities. Part V Social Media And Functions/speech Acts Surveys Pragmatic Studies On Speech Act Functions Such As Disagreeing, Complimenting, Requesting. Each Contribution Provides A State-of-the-art Review Together With A Critical Evaluation Of The Existing Research.