Database Marketing: Analyzing and Managing Customers
- Author
- Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin
- Publisher
- Springer
- Language
- English
- Edition
- 1
- Year
- 2008
- Page
- 869
- ISBN
- 0387725784,9780387725789
- File Type
- pdf
- File Size
- 5.2 MiB
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