The Rhetoric and Reality of Marketing: An International Managerial Approach
- Author
- Philip J. Kitchen
- Publisher
- Palgrave Macmillan
- Language
- English
- Year
- 2003
- Page
- 192
- ISBN
- 0333987322,9780333987322,9780230554702
- File Type
- pdf
- File Size
- 980.2 KiB
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