Marketing Communications: A European Perspective
- Author
- Patrick De Pelsmacker, Maggie Geuens, Joeri Van Den Bergh
- Publisher
- Financial Times Management
- Language
- English
- Edition
- 4
- Year
- 2010
- Page
- 689
- ISBN
- 0273721380,978-0-273-72138-3,9780273721420,0273721429
- File Type
- pdf
- File Size
- 15.5 MiB
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