Brand Relevance: Making Competitors Irrelevant
- Author
- David A. Aaker
- Publisher
- Jossey-Bass
- Language
- English
- Edition
- 1
- Year
- 2011
- Page
- 402
- ISBN
- 0470613580,9780470613580,9780470922606,0470922605,9780470922590,0470922591,9780470922613,0470922613
- File Type
- pdf
- File Size
- 4.2 MiB
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