Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement

Author
Dr. Klaus Zwerina (auth.)
Publisher
Physica-Verlag Heidelberg
Language
English
Edition
1
Year
1997
Page
173
ISBN
978-3-7908-1045-5,978-3-642-50013-8
File Type
pdf
File Size
8.6 MiB

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