Gabler Lexikon Marktforschung
- Author
- Univ.-Prof. Dr. Dieter K. Tscheulin (auth.), Univ.-Prof. Dr. Dieter K. Tscheulin, Univ.-Prof. Dr. Bernd Helmig (eds.)
- Publisher
- Gabler Verlag
- Language
- German
- Edition
- 1
- Year
- 2004
- Page
- 568
- ISBN
- 978-3-322-94636-2,978-3-322-94635-5
- File Type
- pdf
- File Size
- 13.3 MiB
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