Effectiveness of Online Marketing Campaigns: An Investigation into Online Multichannel and Search Engine Advertising
- Author
- Sebastian Klapdor (auth.)
- Publisher
- Gabler Verlag
- Language
- English
- Edition
- 1
- Year
- 2013
- Page
- 134
- ISBN
- 978-3-658-01731-6,978-3-658-01732-3
- File Type
- pdf
- File Size
- 1.7 MiB
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