Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies

Author
Min Ding, Min Ding, Jehoshua Eliashberg (auth.), Min Ding, Jehoshua Eliashberg, Stefan Stremersch (eds.)
Publisher
Springer-Verlag New York
Language
English
Edition
1
Year
2014
Page
768
ISBN
978-1-4614-7800-3,978-1-4614-7801-0
File Type
pdf
File Size
8.8 MiB

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