International Advertising and Communication: Current Insights and Empirical Findings
- Author
- Barbara Mueller (auth.), Sandra Diehl, Ralf Terlutter (eds.)
- Publisher
- Deutscher Universitätsverlag
- Language
- English
- Edition
- 1
- Year
- 2006
- Page
- 513
- ISBN
- 978-3-8350-0455-9,978-3-8350-5702-9
- File Type
- pdf
- File Size
- 5.9 MiB
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