International Direct Marketing: Principles, Best Practices, Marketing Facts

Author: Professor Jürgen Hesse PhD, Professor Manfred Krafft PhD, Kay Peters (auth.), Dr. Manfred Krafft, Dr. Jürgen Hesse, Jürgen Höfling, Kay Peters, Dr. Diane Rinas (eds.)
Publisher: Springer-Verlag Berlin Heidelberg
Language: English
Edition: 1
Year: 2007
Page: 326
ISBN: 978-3-540-39631-4,978-3-540-39632-1
File Type: pdf
File Size: 13.5 MiB

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