Marketing Metrics: 50+ Metrics Every Executive Should Master
- Author
- Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein
- Language
- English
- Edition
- 1
- Year
- 2006
- Page
- 384
- ISBN
- 0131873709,9780131873704,9780132055079
- File Type
- pdf
- File Size
- 3.0 MiB
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