Modern Marketing Communications
- Author
- Frank Jefkins BSc(Econ), BA(Hons), MCAM, ABC, FIPR, FAIE, FLCC, FInstSMM, MCIM (auth.)
- Publisher
- Springer Netherlands
- Language
- English
- Edition
- 1
- Year
- 1990
- Page
- 240
- ISBN
- 978-0-216-92694-3,978-94-011-6868-7
- File Type
- pdf
- File Size
- 4.7 MiB
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