Brand Evolution: Moderne Markenführung im digitalen Zeitalter
- Author
- Brigitte Gaiser (auth.), Elke Theobald, Philipp T. Haisch (eds.)
- Publisher
- Gabler Verlag
- Language
- German
- Edition
- 1
- Year
- 2011
- Page
- 579
- ISBN
- 978-3-8349-2532-9,978-3-8349-6913-2
- File Type
- pdf
- File Size
- 10.0 MiB
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