Moment of Truth: Redefining the CEO's Brand Management Agenda
- Author
- Andreas Bauer, Bjoern Bloching, Kai Howaldt, Alan Mitchell
- Publisher
- Palgrave Macmillan
- Language
- English
- Year
- 2006
- Page
- 200
- ISBN
- 1403998965,9781403998965
- File Type
- pdf
- File Size
- 5.6 MiB
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