Engaging Words: The Culture of Reading in the Later Middle Ages

Product Description Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution. About the Author ANNA LINDA MUSACCHIO ADORISIO is a post-doctoral research fellow of the Swiss National Science Foundation, currently visiting New Mexico State University. She holds a PhD in Communication Sciences from the Università della Svizzera Italiana, Lugano, Switzerland. She has conducted research in Switzerland, the United States and Italy.