Pharmaceutical Advertising as a Source of Consumer Self-Empowerment: Evidence from Four Countries
- Author
- Isabell Koinig (auth.)
- Publisher
- Gabler Verlag
- Language
- English
- Edition
- 1
- Year
- 2016
- Page
- XVI, 378
- ISBN
- 978-3-658-13133-3,978-3-658-13134-0
- File Type
- pdf
- File Size
- 13.0 MiB
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