
Product Description
To achieve success in today's competitive marketplace, small businesses need to master the Internet as a central part of any good marketing strategy. But creating the right marketing strategy online isn't always easy, and can often be intimidating - even for the tech-savvy business owner. This book empowers small business owners and managers with a complete plan for building a successful, sustainable Web marketing strategy to grow their business, win more clients, and keep current customers coming back for more. The book is organized into simple, individual daily steps - making it easy to follow for readers of all ages and experience levels. By following the simple, sequential steps outlined in this book - most of which are FREE - you will establish a comprehensive Web marketing strategy that delivers results!
Review
Dozens of great marketing ideas, all designed to help small business owners kick their businesses into overdrive. Priceless help from a true entrepreneur who's "been there, done that." --Hugh Siler, owner, Siler & Company, Costa Mesa, Calif.
The ideas in this book will make you look like a marketing superstar, with the results to back it up. --Sarah Fox, owner, The Bath Bar, Kirkland, Wash.
This book makes Web marketing easy! Anybody can follow these simple steps to quick success and results! --Claudia Wicks, 30-year real estate veteran and trainer
About the Author
Matt Heinz is Senior Director of Marketing for HouseValues, Inc., and has more than 10 years of consumer and B-to-B marketing experience with technology, real estate and retail products. He has previously held marketing positions at Microsoft, The Boeing Company, Weber Shandwick, The Seattle Mariners and the Washington State Attorney General s office. He lives with his wife and Greater Swiss Mountain Dog in Kirkland, Wash. Read more from Matt at http://www.MattonMarketing.com.
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