Advances in Advertising Research (Vol. VI): The Digital, the Classic, the Subtle, and the Alternative
- Author
- Peeter Verlegh, Hilde Voorveld, Martin Eisend (eds.)
- Publisher
- Gabler Verlag
- Language
- English
- Edition
- 1
- Year
- 2016
- Page
- XII, 406
- ISBN
- 978-3-658-10557-0,978-3-658-10558-7
- File Type
- pdf
- File Size
- 9.5 MiB
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