Handbuch Business-to-Business-Marketing: Grundlagen, Geschäftsmodelle, Instrumente des Industriegütermarketing
- Author
- Klaus Backhaus, Markus Voeth (eds.)
- Publisher
- Gabler Verlag
- Language
- German
- Edition
- 2
- Year
- 2015
- Page
- 653
- ISBN
- 978-3-8349-4680-5,978-3-8349-4681-2,203-210-210-2
- File Type
- pdf
- File Size
- 8.7 MiB
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