Measuring Customer Satisfaction: A Guide to Managing Quality Service

Measuring Customer Satisfaction: A Guide to Managing Quality Service

Author
Richard F. GersonBrenda Machosky
Publisher
Course Technology Crisp
Language
English
Year
1993
Page
126
ISBN
9781560521785
File Type
pdf
File Size
4.3 MiB

After completing this course, you will have the critical skills to recognize, reward, and reinforce top-quality service performance, close the gaps between customer expectations and service performance, use customer feedback to improve products and services, and stay competitive in any industry.

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