Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power

Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power

Author
Neal M. Rosendorf (auth.)
Publisher
Palgrave Macmillan UK
Language
English
Edition
1
Year
2014
Page
XII, 267
ISBN
978-1-349-45264-4, 978-1-137-37257-4
File Type
pdf
File Size
2.8 MiB

A groundbreaking study of the Franco regime's utilization of Hollywood film production in Spain, American tourism, and sophisticated public relations programs - including the most popular national pavilion at the 1964-65 New York World's Fair - in a determined effort to remake the Spanish dictatorship's post-World War II reputation in the US.

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