Strategic Marketing: Market-Oriented Corporate and Business Unit Planning
- Author
- Torsten Tomczak, Sven Reinecke, Alfred Kuss
- Publisher
- Gabler Verlag
- Language
- English
- Edition
- 1
- Year
- 2018
- Page
- XI, 253
- ISBN
- 978-3-658-18416-2, 978-3-658-18417-9
- File Type
- pdf
- File Size
- 8.5 MiB
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