How Did Pixar Go From Producing Cat Scan Images To Winning Oscars? How Did Steve Jobs Turn Apple Into A World-beating Company? How Does Amazon's Culture Encourage Innovation? How Can You Find The Creative Solutions Demanded By Our Ever-changing World? The Answer, According To Renowned Business Thought-leader Peter Sims, Is Little Bets. In These Fast-moving Times, It's Next To Impossible To Predict What's Around The Corner, And Harder Still To Formulate A Foolproof Plan To Deal With It. Truly Innovative Companies, Sims Argues, Don't Get Caught Up In Projections And Predictions. Instead, They Embrace Uncertainty, Take A Chance, Fail Quickly And Learn Fast. This Method Has Formulated Thousands Of Modern Advances, From Google's Pagerank To Starbucks Coffee Shops - If You Harness Its Power, What Could You Achieve?
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