Advances in National Brand and Private Label Marketing
- Author
- Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev
- Publisher
- Springer International Publishing
- Language
- English
- Edition
- 1st ed.
- Year
- 2018
- Page
- XIII, 177
- ISBN
- 978-3-319-92083-2,978-3-319-92084-9
- File Type
- pdf
- File Size
- 3.0 MiB
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