Advances in Advertising Research IX
- Author
- Verolien Cauberghe, Liselot Hudders, Martin Eisend
- Publisher
- Springer Fachmedien Wiesbaden;Springer Gabler
- Language
- English
- Edition
- 1st ed.
- Year
- 2018
- Page
- XII, 353
- ISBN
- 978-3-658-22680-0,978-3-658-22681-7
- File Type
- pdf
- File Size
- 9.4 MiB
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