Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience

Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience

Author
Ethan Beute, Stephen Pacinelli
Publisher
Wiley
Language
English
Edition
1st edition | Retail
Year
8 Apr 2019
Page
224
ISBN
1119576261,978-1119576266
File Type
epub
File Size
2.1 MiB

Accelerate sales and improve customer experience
Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point to the sheer volume of emails, text messages, voicemails, and even social messaging as the problem that reduces our reply rates and diminishes our effectiveness. But the faceless nature of that communication is also to blame.
Rehumanize Your Business explains how to dramatically improve relationships and results with your customers, prospects, employees, and recruits by adding personal videos to emails, text messages, and social messages. It explains the what, why, and how behind this new movement toward simple, authentic videos―and when to replace some of your plain, typed-out communication with webcam and smartphone recordings.
• Restore face-to-face communication for clarity and connection
• Add a personal, human touch to your emails and other messages
• Meet people who’ve sent thousands of videos
• Learn to implement your own video habit in an easy, time-saving way
• Boost your replies, appointments, conversion, referrals, and results dramatically
If you’re ready to influence, teach, sell, or serve in a more personal way, Rehumanize Your Business is your guide.

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