User Experience Is Brand Experience: The Psychology Behind Successful Digital Products and Services

Author
Felix van de Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener, Katharina Holl
Publisher
Springer International Publishing
Language
English
Edition
1st ed. 2020
Year
2020
Page
XXII, 171
ISBN
978-3-030-29867-8,978-3-030-29868-5
File Type
pdf
File Size
4.9 MiB

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