By building from the specific example to the general case this text fosters student engagement. It delivers complete economics coverage using many fresh, lively, real-world examples from newspapers, magazines, Web sites, and professional journals from around the world.
KEY TOPICS:
Economics: Foundations and Models;; Trade-offs, Comparative Advantage, and the Market System ; Where Prices Come From: The Interaction of Demand and Supply; Economic Efficiency, Government Price Setting, and Taxes; Externalities, Environmental Policy, and Public Goods; Elasticity: The Responsiveness of Demand Supply; Comparative Advantage and the Gains from International Trade ; Consumer Choice and Behavioural Economics; Technology, Production, and Costs; Firms in Perfectly Competitive Markets; Monopolistic Competition: The Competitive Model in a More Realistic Setting; Oligopoly: Firms in Less Competitive Markets; Monopoly and Antitrust Policy; The Markets for Labour and Other Factors of Production; Public Choice, Taxes, and the Distribution of Income
MARKET:
Appropriate for the Principles of Microeconomics course.
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