Business Communication Skills Concepts Cases & Applications

Business Communication: Concepts, Skills, Cases, and Applications, 3e builds on the strengths of the second edition - a clear writing style and comprehensive content - and has been updated to reflect the latest research and technological developments in business communication. Divided into three parts, this revised edition focuses on the development of communication skills in business, and the structured applications of business communication. Topics such as reading and writing skills have been augmented, and contemporary channels of business communication, such as social media, have been examined in detail. This edition is part of a powerful teaching and learning package that includes an interactive Web site where students can access key definitions and evaluate their answers to 220 end-of-chapter (Self-check) questions, as well as instructor resources.