Write to Sell: The Ultimate Guide to Great Copywriting

Write to Sell: The Ultimate Guide to Great Copywriting

Author
Andy Maslen
Publisher
Marshall Cavendish International
Language
English
Year
2007
ISBN
9789814868433
File Type
epub
File Size
398.6 KiB

How Do You Persuade Someone To Buy From You Just By Writing To Them? What Does Effective Copywriting Look Like – And Sound Like? Write To Sell Has The Answers! Read This Book And You’ll Learn: The Confidence And Skills To Write Better Copy New Ways To Gain Readers’ Attention, Respect And Trust Hints And Tips On Turning Selling Skills Into Copywriting Skills Simple Techniques To Improve The Readability Of Your Copy The Impact Of Design And Layout On Copywriting The Meaning Of Good Written English – The Rules You Must Follow, The Rules You Can Safely Ignore

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