The future of business the essentials

The future of business the essentials

Author
Gitman, Lawrence J.McDaniel, Carl D
Publisher
South-Western Cengage Learning
Language
English
Edition
4th ed
Year
2009
Page
xxvii, 500 pages illustrations 28 cm + 1 supp
ISBN
9780324590760,0324590768,9780324590753,032459075X
File Type
pdf
File Size
18.5 MiB

Packed with examples and illustrations of professionals in real-world practice, THE FUTURE OF BUSINESS: THE ESSENTIALS 4E prepares readers for a successful career in business by equipping them with the knowledge, skills, and competencies needed in tomorrow's competitive workplace. Rich in theory and application, it delivers an engaging presentation of the foundational principles, concepts, and vocabulary for each area of business, while also emphasizing the practical skills needed for real-world success--including the five workplace competencies recommended by the Secretary's Commission on Achieving Necessary Skills (SCANS). Each chapter offers a thorough presentation of business principles and also highlights emerging business trends in management, leadership, production, marketing, and finance.

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