Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
- Author
- Kim, W. ChanMauborgne, Renée A
- Publisher
- Harvard Business Review Press
- Language
- English
- Edition
- Expanded edition
- Year
- 2015;2014
- Page
- xxviii, 283 pages ; 24 cm
- ISBN
- 9781625274496,1625274491
- File Type
- azw3
- File Size
- 3.7 MiB
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