- Author
- Janice Reynolds (Author)
- Publisher
- CRC Press
- Edition
- 1
- Year
- 2002
- ISBN
- 9781578201020,9781482280784,9781138412446,9780080514420,9780429081316
- File Type
- File Size
- 14.1 MiB
In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. To thrive in today's customer-driven economy a company need
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