- Author
- Charles W. LambJoe F. HairCarl McDaniel
- Publisher
- Cengage
- Language
- English
- Edition
- 13
- Year
- 2020
- Page
- 410
- ISBN
- 0357127811,9780357127803
- File Type
- epub
- File Size
- 14.9 MiB
MKTG from 4LTR Press connects students to the principles of marketing�bringing them to life through timely examples showing how they�re applied at the world�s top companies every day.
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