Analyzing social networks

Analyzing social networks

Author
Johnson, Jeffrey CEverett, Martin GBorgatti, Stephen P
Publisher
Sage Publications Ltd
Language
English
Edition
2 ed
Year
2018
Page
363
ISBN
9781526404091,9781526404107,1526404095,1526404109
File Type
epub
File Size
9.6 MiB

Designed to walk beginners through core aspects of collecting, visualizing, analyzing, and interpreting social network data, this book will get you up-to-speed on the theory and skills you need to conduct social network analysis. Using simple language and equations, the authors provide expert, clear insight into every step of the research process―including basic maths principles―without making assumptions about what you know. With a particular focus on NetDraw and UCINET, the book introduces relevant software tools step-by-step in an easy to follow way.
In addition to the fundamentals of network analysis and the research process, this Second Edition focuses on: Digital data and social networks like Twitter Statistical models to use in SNA, like QAP and ERGM The structure and centrality of networks Methods for cohesive subgroups/community detection
Supported by new chapter exercises, a glossary, and a fully updated companion website, this text is the perfect student-friendly introduction to social network analysis.

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