爆款文案: 把文案变成“印钞机”

There are many books on advertising copies in the market, and most of them are general, while this book focuses on only one thing: how can the advertising copies help sell the products and make money. The author Guan Jianming is a good copywriter, who used to have the sales of a medical enterprise increase 11 times in 4 years. And his article on twitter helped Zebra beer sell products of 358 thousand, proving his aphorism that 'good advertising copies are banknote printing machines'. This book offers 18 ways of copywriting. And it contains a great many copies in wechat and detail page of e-commerce, teaching you how to write hot advertising copies step by step.