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Marketing Issues in Transitional Economies
  • PDF
  • English
  • Year: 1999
  • Author: Rajeev Batra (auth.), Rajeev Batra (eds.)
The psychology of design : creating consumer appeal
  • PDF
  • English
  • Year: 2016
  • Author: Rajeev Batra; Colleen M Seifert; Diann Brei (eds.)
Persuasive Imagery: A Consumer Response Perspective
  • PDF
  • English
  • Year: 2003
  • Author: Linda M. Scott, Rajeev Batra
Persuasive Imagery: A Consumer Response Perspective
  • PDF
  • English
  • Year: 2003
  • Author: Linda M. Scott, Rajeev Batra
The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands
  • EPUB
  • English
  • Author: Amitava Chattopadhyay, Rajeev Batra, Aysegul Ozsomer
Advertising Management
  • PDF
  • English
  • Year: 1996
  • Author: Rajeev Batra, John G. Myers, David A. Aaker
Leveraging Consumer Psychology for Effective Health Communications: the Obesity Challenge : The Obesity Challenge
  • PDF
  • English
  • Year: 2011
  • Author: Rajeev Batra; Victor J. Strecher; Punam Anand Keller
Metallization and Metal-Semiconductor Interfaces
  • PDF
  • English
  • Year: 1989
  • Author: Inder P. Batra (auth.), Inder P. Batra (eds.)
Die therapeutische Vielfalt in der Depressionsbehandlung
  • PDF
  • German
  • Year: 2001
  • Author: A. Batra, G. Buchkremer (auth.), Priv.-Doz. Dr. A. Batra, Prof. Dr. G. Buchkremer (eds.)