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Leading Pharmaceutical Innovation
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  • Year: 2018
  • Author: Oliver Gassmann, Alexander Schuhmacher, Max von Zedtwitz, Gerrit Reepmeyer
Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry
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  • Year: 2004
  • Author: Professor Dr. Oliver Gassmann, Gerrit Reepmeyer, Professor Dr. Maximilian von Zedtwitz (auth.)
Leading Pharmaceutical Innovation: Trends and Drivers for Growth in the Pharmaceutical Industry
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  • Year: 2008
  • Author: Prof. Dr. Oliver Gassmann, Dr. Gerrit Reepmeyer, Prof. Dr. Maximilian von Zedtwitz (auth.)
Value creation in the pharmaceutical industry : the critical path to innovation
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  • Year: 2016
  • Author: Gassmann, Oliver; Hinder, Markus; Schuhmacher, Alexander
Managing Global Innovation: Uncovering the Secrets of Future Competitiveness
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  • Year: 1999
  • Author: Prof. Dr. Roman Boutellier, Dr. Oliver Gassmann, Maximilian von Zedtwitz (auth.)
Managing Global Innovation: Uncovering the Secrets of Future Competitiveness
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  • Year: 2000
  • Author: Prof. Dr. Roman Boutellier, Dr. Oliver Gassmann, Dr. Maximilian von Zedtwitz (auth.)
Managing Global Innovation: Uncovering the Secrets of Future Competitiveness
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  • English
  • Year: 2008
  • Author: Prof. Dr. Roman Boutellier, Prof. Dr. Oliver Gassmann, Prof. Dr. Maximilian von Zedtwitz (auth.)
Managing Global Innovation: Uncovering the Secrets of Future Competitiveness
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  • English
  • Year: 2008
  • Author: Prof. Dr. Roman Boutellier, Prof. Dr. Oliver Gassmann, Prof. Dr. Maximilian von Zedtwitz (auth.)
Risk-sharing in the Pharmaceutical Industry: The Case of Out-licensing
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  • Year: 2006
  • Author: Dr. Gerrit Reepmeyer (auth.)